Archive for stock photography

PicturEngine

Posted in Announcements, Business, Distribution, Licensing, Marketing, photography with tags , , , , on September 29, 2013 by Tim McGuire Images

PicturEngine.

PicturEngine is coming. The worlds stock photography in one search!

Posted in Business, Distribution, Licensing, Marketing, photography with tags , , , , , , , , , on May 30, 2013 by Tim McGuire Images
PicturEngine.com home page screen shot

PicturEngine.com home page screen shot

http://www.picturengine.com/

Camp Muir Hike, Mt Rainier National Park

Posted in photography with tags , , , , , , , , , , , , on August 17, 2012 by Tim McGuire Images

On July 18th, 2012 two friends and I did a day hike to Camp Muir, the main south side base camp on Mt Rainier. Coming from Seattle that means you’re going from sea level to 10,000 feet in a few hours. It’s a challenging day hike starting at Paradise Lodge (5000 feet) and hiking 10 miles round trip and up 5000 feet of elevation… and then down 5000 feet. Overall it was a great day which made for some nice photos and a great workout. Enjoy!

Thanks to my fellow hikers, Jenna Forty and Will Kamin for putting up with all my picture taking. It was the only way for me to slow them down so I could keep up.

😉

PICTURENGINE.COM Will Disrupt Status Quo

Posted in Announcements, Business, Distribution, Licensing, Marketing, photography with tags , , , , , , , , , , on April 5, 2012 by Tim McGuire Images

Ideas

…and that’s a good thing!

—————–

After several months of beta testing and several more months of talking with PicturEngine founder and creator, Justin Brinson, I have high hopes for his creation. I believe PicturEngine.com can do for independent freelance stock photographers what I had hoped to do with Evostock.com.

Learn about PicturEngine Here!

Justin contacted me about a year ago after having read my Vision Plan for Evostock. We soon found that we  shared a very similar vision of a future stock image licensing industry without the big “agency” power structure that dominates the industry and its revenues today, a vision where independent stock photographers could play on a level playing field with the traditional agencies and not have to pay the lions share of their revenues to a domineering middleman. Justin built his vision from the ground up while I tried to get Photoshelter on board with my plans for Evostock using their Virtual Agency technology. Evostock has stalled out for a few reasons… but this is about PicturEngine.

Learn about PicturEngine Here!

PicturEngine is everything I wanted and more for a new paradigm in stock imagery licensing and distribution. It is sustainable and it supports creators and clients without the big powerful middleman. It even uses the PLUS system and the PlusPacks Calculator developed by the SAA years ago.

So, rather than explaining it all here I will just send you to the link where you can learn more (click here or above / below). Watch the videos, read the FAQ’s and register for an account. Lock in the monthly rate by getting in early with the Beta pricing. Put yourself on a level playing field with the big agencies for as little as $10/month and get 100% of licensing revenues from your pictures!

It is my opinion that PicturEngine will eliminate the independent stock producers need for “representation” at any of the big agencies. Phototographers need to let go of the past and embrace this new way of licensing and distribution. It is here!

Learn about PicturEngine Here!

Less and Less of Less: The Stock Photographers Problem

Posted in Business, photography with tags , , , , , , on January 25, 2012 by Tim McGuire Images

This image above was licensed through one of my stock photo distributors. The license granted to the client was for the cover of a textbook, on up to 100,000 printed copies and unlimited e-books (no # given so it seems it was just thrown in to the deal and they could sell as many e-books as they want), English language only, the image would be across the whole cover, and the duration of this license is for 10 years.

For all of that use of my image I will get paid $135 which is 60% of the gross license amount of $225. The other 40% goes to the distributor. This is one of the best revenue splits in the stock industry among the large distributors of imagery (most big distributors take at least 70% of the gross fee). So for 10 years use of my image on up to 100,000 book covers and seemingly unlimited e-book covers I get $135.

I then did the math to see what I would get per printed book cover if they printed as many as they legally could, which is 100,000. It turns out I would get .00135 cents per book cover (135 thousandths of a cent per printed book). The textbook publisher would be paying .00225 cents per printed book cover in total. Even if the publisher only printed 20,000 books they’d still only be paying .01125 cents per book for the cover.

I then asked myself what an average textbook is sold for these days. With a little online searching I saw that printed textbook costs have been spiraling upward in recent years and that e-books through Apple are coming in at $14.99 for an electronic version of the book (no printing no paper and online delivery). That $14.99 is 11,103 times more than what I received to provide the cover art for one printed book. I found that in 1999 the average cost of a college textbook was $61.61 (that’s 12 years ago). I also found that ” A General Accounting Office report in 2005 noted that textbook prices rose 186 percent in the U.S. from 1986 to 2004″. That is certainly not the case for textbook photo licenses in that same time period.

For fun let’s say this printed textbook costs a student or consumer $25.00. This is very cheap by textbook standards. The publisher would have to sell 10 of these books to cover the license to use my image on the cover of 100,000 books and unlimited e-books for 10 years. So if they sell 1/10,000 of the total they can sell they will have covered the cost of my photograph. If the book retails at the average cost of a college textbook in 1999 then the publisher would only have to sell 4 printed books to cover the cost of licensing my photograph.

My point is that considering the potential number of books being sold (both printed and electronically), the license fee for my image is an extremely small amount and would still be low if the license fee were doubled. If it were doubled, I would be happier with the license and be able to have a sustainable stock photography business and career. My guess is that the publisher would also still have a sustainable business especially with the lower costs of producing e-books coming into the mix.

Low price points and lowering revenue splits for photographers by the major stock image distributors (in order to keep their businesses viable) are the two biggest problems for pro photographers in the stock photography business.

http://bit.ly/xNkwOi

http://www.back2college.com/shock.htm

http://www.mindingthecampus.com/originals/2008/04/youve_just_started_your_freshm.html

Craig Ferguson Blog, “Goodbye Getty Hello Evostock”

Posted in Business, Marketing, photography with tags , , on July 6, 2011 by Tim McGuire Images

As the founder and chief administrator of Evostock I was happy to see when Craig Ferguson Tweated about his latest blog posting, “Goodbye Getty Hello Evostock”.